Part 2 - Facebook & Instagram Ads: A beginner’s guide to paid visibility (2-part series)

Why this topic:

You want to grow your reach, but don’t understand how or when to run ads. This 2-part webinar demystifies paid social ads on Facebook and Instagram without the jargon you don’t need, just customised for health businesses. Each session will run for 2-hours.

What we cover:

• When it’s the right time to run ads (and when it isn’t)

• Targeting basics (location, interests, custom audiences)

• Budgeting realistically for small clinics

• The difference between boosting a post and running a campaign

• What makes a high-performing ad (image, headline, call-to-action)

• How to track basic results and know what’s working

Dates: Thursday July 24 & Thursday July 31
Time: 2-hours from 7pm - 9pm
Format: Live zoom webinar, with recording available to all ticket holders.
Cost: $229 total for the 2-part sessions